Advertiser Compliance & Terms Publisher Compliance & Terms
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Clickbooth: Exciting FTC Announcment
November 13, 2012Dear Clickbooth Partners, As 2012 is drawing to a close, all I can say is… WOW. What a Year! Its been a year of achievements for us and all of our partners! It’s now officially been 10 years since I founded IntegraClick, in what would become Clickbooth, from a one…
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Clicky’s Compliance Corner – Celebrities are Cracking Down on Fake Endorsements
September 13, 2012Everyone loves a celebrity endorsement of their product, that’s why people are willing to drop unbelievable amounts of money to line up celebs as spokespeople. BUT fake celebrity endorsements, where the celebrity, whether it be an athlete, a television personality, actor, etc, did not expressly approve the endorsement, are fraudulent…
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Clicky’s Compliance Corner – FTC Biz Opp Rule Update
June 14, 2012A few months ago we brought to your attention the Federal Trade Commission’s Business Opportunity Rule that became law on March 1st, 2012. The new rule is intended to provide standardized compliance requirements for sellers of “Business Opportunities,” often known as a “biz opp” in the online marketing industry. Although…
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Clicky’s Compliance Corner: FTC Business Opportunity Rule
February 24, 2012Clicky’s Corner Blog Post on 16 CFR Part 437 fka FTC Business Opportunity Rule The Federal Trade Commission (“FTC”) will begin enforcing the new Business Opportunity Rule (“Rule”) when the new law goes into effect on March 1, 2012 . The new rule, 16 CFR Part 437, is intended…
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Clicky’s Compliance Corner: Clickbooth Bans HCG Products
December 07, 2011Yesterday afternoon, the Food and Drug Administration (FDA) and Federal Trade Commission (FTC) issued a press release advising that they sent Warning Letters to several sellers of over-the-counter weight loss supplements containing Human Chorionic Gonadotropin, commonly referred to as “HCG.” The letters warn those companies that they are violating federal…
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October 16-22 is National Protect Your Identity Week! (PYIW)
October 20, 2011Be proactive, not reactive! It’s that time of the year again: this week is National Protect Your Identity Week (PYIW). Long gone are the days where we could protect our private lives and finances with picket fences, deadbolts, and ferocious guard dogs. Nowadays, it’s easier than ever to fall victim…
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Clicky Compliance Corner: The Government Frowns on Being Impersonated By Advertisers
October 06, 2011With American banks foreclosing on millions of homes across the country, it’s no surprise that a growing market is developing for companies who specialize in consumer debt relief. There are many great companies out there that are doing right by consumers and helping them through these difficult times. Unfortunately, at…
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Clicky Compliance Alert: Recent AG Case Targets Merchant for Over-Charging S&H for FREE Products
October 04, 2011I, like millions of other Americans, prefer to shop online. What’s not to like, you don’t have to deal with parking lots, lines at stores, or pushy sales people. You get to sit back in the comfort of your own home and easily find the best price without ever having…
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Clicky Compliance Alert: Unsubstantiated Claims Bite Sneaker Line in the Bottom
September 29, 2011The Federal Trade Commission recently settled a Complaint against sneaker company, Reebok, for making unsubstantiated claims as to the effectiveness of their “Easy Tone” and “Run Tone” lines of sneakers. These are the “too good to be true” line of sneakers which were heavily marketed by Reebok through Print, Television,…
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Clickbooth & Partners Protecting Consumers Against Fake News Sites
April 21, 2011…